Sullo stile portato avanti negli ultimi anni, Lynx ( il nome britannico di AXE ) lancia la nuova campagna stampa invernale. Senza far vedere nulla e scadere nel banale, esprime concetti piuttosto interessanti.
"The brief was to make sure young guys didn't leave the house without their portable Lynx Bullet, because you never know when romance might strike."
Agency: BBH,London, UK
"The brief was to make sure young guys didn't leave the house without their portable Lynx Bullet, because you never know when romance might strike."
Agency: BBH,London, UK
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